The 1988-1992 incarnation of Tele5 was briefly part of a network of European channels including the French La Cinq, Spanish Tele 5 (now Telecinco) and Canale 5 in Italy, home of Silvio Berlusconi, who owned 45% of the German channel. The channel was apparently somewhat forcibly closed down in 1992 and it relaunched
in 1993 as Deutsches Sportfernsehen (DSF). Many of Tele5's popular programmes reappeared on other channels in the months following the closure, and some persisted for many years.
In 2002 a separate group (Tele München Gruppe) obtained the rights to use the Tele5 name and launched a channel which has concentrated since 2005 on showing predominantly films.
Tele 5 Ident1991
Bold, big, brash flying 3d logos is the house style for Germany's Tele 5 in 1991.
Looks like the corporate identity might have been produced in the US?
Tele 5 Kinder Ident1991 Tele 5 Magazin Ident
1991 Tele 5 Serie Ident
1991 Tele 5 Spielshow Ident
1991
June 1992
Tele 5 (main) Ident1992 German tv stations have been a bastion of the mirrored flying logo until this work by Lambie-Nairn & Co for Tele 5. Creative Director Martin Lambie-Nairn and designer/director Daniel Barber have put together a presentation system for the Munich based channel that centres around mysterious, live-action sequences reinforced by a strong spot logo and the use of colour. "In effect we have taken the on-air promotions as working like commercials" says Barber. Five sequences were created - Audition, Backstage, Children and Models. Around the longer sequences Barber and Lambie-Nairn shot shorter stings - 59 idents in all. The linking idea in all the films and through to the logo, is simply the idea of a spot, or spots. This can be large coloured ones for children to play with or sequins on models, a striking cat suit or a set design behind an audition.
Fazit1992 The radical change of image in 1992, based around a theme of spots continues into the news.
This is the opening and close of the new look Fazit.
