Click for larger image ITV Summer Promo
1981
Here's a Tuesday summer 'comedy double' promo from 1981 for The Jim Davidson Show and George and Mildred
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Click for larger image ITV Tuesday Promo
1984

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Click for larger image Boxing Day Promo
1983
Click for larger image A computer generated Christmas card comes to life for the 1983 Christmas theme...

Click for larger image ITV Promo
1985
Click for larger image The task of designing the network on-screen promotional material for ITV was shared by the 5 largest contractors. In this example - a short animation for an Autumn promo campaign, was designed by Graham Smith at the Yorkshire TV graphic design department, with the cutting edge computer animation (of the time) produced by Paul Docherty of Electric Image in London.

Click for larger image ITV Trail
1986
Ah remember the 80s? Duty Free, Never The Twain, Lytton's Diary .. the Wednesday line-up on ITV
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Click for larger image ITV Sport
1985
Click for larger image Here's two ITV Sport idents which would preceed ITV Sports programmes. Metallic 3D animations were very fashionable around this time in the mid 80s as computer graphics became more affordable

Click for larger image Christmas ITV Promo
1986
Click for larger image Comedy for the festive period topped-and-tailed with a radio-style ITV jingle.

Click for larger image Christmas Day ITV Promo
1986
Click for larger image Here's the line up for Christmas Day on ITV in 1986...

Click for larger image ITV Morning Health & Family Matters
1987
Click for larger image We assume this ident was played before educational health programmes. Do you know any more?

ITV Daytime trail
1987
This trail informs us of the launch of ITV Daytime in 1987. It features Mike Scott in a lame Frankenstein spoof.

Click for larger image ITV - The Best Takes Promo
1987
Click for larger image attention to detail, a trademark of ITV drama's productions...

Click for larger image ITV - The Best Takes Promo
1987
Click for larger image another of those "Best Takes" promo, this time regionalised for Yorkshire Television...

Click for larger image Christmas on ITV
1987
Click for larger image Couple of trailers promoting what's on including Morse

Click for larger image ITV ident
1988
Click for larger image A CG animation featuring the regional ITV logos.
 
We're not sure where or when it was used


Click for larger image ITV Promos
1988
A whopping 2 minute promo here from 1988, featuring all the regional logos and a host of ITV talent from programmes including Brideshead Revisted, Minder, Coronation Street, This is Your Life, Blind Date, Saint & Greavsie, and Boon. This promo was ITV's response to the changes being proposed in the 1990 Broadcasting Act, then going through parliament. ITV understandably didn't want any changes to the status quo, so it was intended to remind viewers what a good thing they currently had.
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Click for larger image ITV Christmas Promo
1988
Santa and his jukebox call up the promos.
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Click for larger image Christmas Promos
1988
Click for larger image Christmas Eve promos....

Click for larger image This Morning / Krypton Factor Promos
1988
Click for larger image left clip - Weekday mornings will never be the same again from 3 October, according to ITV!
 
right clip - Olympic presenters v Olympic Champions for this special edition to co-inside with ITV?s last ever broadcast of the Olympic Games


Below the identites used by the regional stations. Please refer to individual regional ITV pages for more station clips and information.


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1988
Grampian TV
1980s
Channel TV
1980s
Tyne Tees TV
1980s


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1988
Central TV
1980s
HTV Wales
1988
HTV West
1988


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1980s
TSW
1980s
Ulster TV
1980s
LWT
1980s


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1980s
Granada TV
1980s
TVS
1980s
Border TV
1980s


ITV Network Programmes: Some ITV programmes came from different parts of the country. The programme was produced by the company which covered the area that edition came from.


Click for larger image Highway
1986
Click for larger image ITV's answer to Songs of Praise presented by Harry Seacombe. Fantastic theme tune!

Click for larger image About Britain
1988
Click for larger image Locally produced documentaries shown across the ITV network.
 
left clip is from Channel TV, right clip is from TSW, complete with an ident


Click for larger image Highway
1992
Click for larger image a later version from 1992...

Official Website
www.itv.com