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ITV Regional Station Idents 1990s

A selection of station ids shown across the UK during the 1990s, the last of the unique looks, which made local tv special, before the corporate branding takes place...


Click for larger image Click for larger image Click for larger image Click for larger image Thames TV
1992 TSW
1990s LWT
1999 Carlton
1993

Click for larger image Click for larger image Click for larger image Click for larger image HTV
1999 Border TV
1998 Channel TV
1999 Granada
1996

Click for larger image Click for larger image Click for larger image Click for larger image TVS
1990 Scottish TV
1990s Meridian
1992 Westcountry
1992

1999 - 2002


Click for larger image ITV Promo "TV from the heart" Soon
1999 Click for larger image The "TV from the Heart" slogan and new logo was actually unveiled a year or so before the "hearts" idents, in September 1998. From that date "production for ITV" end slates were abandoned as were regional presentation slides ("A Westcountry Presentation") at the end of acquired series such as Home And Away. The hearts idents, for non-Carlton regions, debuted 08 November 1999.

Click for larger image ITV idents
1999 Click for larger image TV from the Heart. Designed by English + Pockett, a new ident for ITV introduced on the 8th November 1999. Second time lucky for a corporate identity.
 
right clip - The brown (Daytime) version of the ITV Hearts ident from 1999.

Click for larger image ITV idents - Architects
1999 Click for larger image So was this how the new 1999 ITV Hearts idents were planned? Note the slight variation in the arrangement of the accompanying music.

Click for larger image ITV idents - Fairground
1999 Click for larger image

Click for larger image ITV idents - Mowers
1999 Click for larger image

Click for larger image ITV idents - Foundry
1999 Click for larger image

Click for larger image ITV idents - Sky At Night
1999 Click for larger image

Click for larger image ITV Break Bumpers
1999 Click for larger image left clip - the ITV heart 'splash' break bumper

Click for larger image ITV Overnight Idents
2000 / 2001 Click for larger image Clean idents were shown for the overnight nightime service

Click for larger image ITV Overnight Continuity
2000 Click for larger image

Programme promotions and trailers styling...


Click for larger image Click for larger image Click for larger image Click for larger image Give a pet a home
1999 Airline
1999 2 Thousand Years
1999 My Kind of Music
1999

Click for larger image Click for larger image Click for larger image Click for larger image Summer Lovin'
1999 Audience with...
1999 Casting Couch
1999 Dr Willoughby
1999

Click for larger image ITV Christmas Promos
1999 Click for larger image No Christmas idents, but here's the styling for their presentation trailers...

Click for larger image ITV New Year Promos
1999 Click for larger image

Click for larger image Click for larger image Click for larger image Click for larger image Laughter File Promo
2000 Fat Friends Promo
2000 Moment of Truth Promo
2000 Saturday line-up Promo
2000

Click for larger image Click for larger image Click for larger image Click for larger image ITV Year Of Promise Styled Promo
2000 ITV Year Of Promise Styled Promo
2000 ITV Year Of Promise Styled Promo
2000 ITV Year Of Promise Styled Promo
2000

Click for larger image ITV Drama Premieres Ident
2000 Click for larger image Another of those ITV Drama idents....

Click for larger image ITV Movie Premieres
2000 Click for larger image

Click for larger image ITV New Season Promo
2000
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Examples of end credits squeeze promotions


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Click for larger image ITV Overnight Idents
2000 Click for larger image

Click for larger image ITV Christmas Promos
2000
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Click for larger image ITV Heart Break Bumper
2001 Click for larger image

ITV Becomes ITV1


Click for larger image ITV Name Change Promo
2001 Due to the introduction of other channels by ITV it was decided to rename the channel ITV1. This happened on 11th August 2001.
 
This promo tells us about the change.
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Click for larger image ITV1 Ident (First showing)
2001 Click for larger image The First Showing of the ITV1 ident on Meridian, as part of the Night Time Service.
 
right clip - handing over to GMTV

Click for larger image ITV1 Idents with continuity
2001 Click for larger image

Click for larger image ITV1 Continuity
2001 Click for larger image

Programme promotions examples....


Click for larger image Click for larger image Click for larger image Click for larger image Promo - Cold Feet
2001 Promo - Peak
2001 Promo - Manhunt
2001 Promo - Saturday
2001

Click for larger image ITV1 Christmas Idents
2001 Click for larger image This BBC-esque ident was shown in all non-Carlton regions. Viewers complained about the lack of regional variations but this was in some way compensated for by the announcers. (left clip - ident, right clip - promo)

Click for larger image Christmas Promos
2001 Click for larger image

ITV & ITV1 Regional Idents

A selection of the regional idents used during the 'hearts' period...


Click for larger image Click for larger image Click for larger image Click for larger image Anglia
 Border TV
 Yorkshire TV
 Meridian


Click for larger image Click for larger image Click for larger image Click for larger image HTV Wales
2001 Tyne Tees TV
2001 LWT
2001 Channel TV
2001

Official Website
www.itv.com

This page has been written and presented by Steve Hackett.

The information presented on this page has been researched by me on behalf of TV ARK and is offered in good faith, correct to the best of my knowledge. If any factual errors have appeared here inadvertently, then I would be delighted to hear from anyone wishing to offer corrections. All opinions expressed are my own and no offence is intended. Should they be a cause of concern or distress to any readers, please inform me immediately so that I can remove or amend them accordingly.