Click for larger image Tyne Tees Ident
1959
Click for larger image Tyne Tees sprung into life on the 15th January 1959 with this as their ident.


Click for larger image Tyne Tees Ident
1970s
Click for larger image This was Tyne Tees' first colour ident and was introduced with the advent of colour in 1969.


Click for larger image Tyne Tees Ident
1987
Click for larger image This ident was introduced in 1979 and remained until 1988. This example is a start of day introduction from 1987.
 
Right clip - Judi Lines with the ident and some continuity from 1988


Tyne Tees Christmas Ident
1981
This is a Christmas version of the 79/88 ident from 1981.


Click for larger image Tyne Tees Ident
1988
Click for larger image The "Flowing Rivers" ident was introduced in 1988.
 
Computer graphics were produced by Digital Pictures


Click for larger image Tyne Tees Ident
1990
Click for larger image As with most of the regions, Tyne Tees adopted the generic ITV ident in 1989. This example is from 1990.

Tyne Tees Break Bumper
1990
A very short bumper, where the logo twists into centre screen.


Click for larger image Tyne Tees Ident
1991
Click for larger image The generic ident was replaced in 1991 with this blocky glass one

Click for larger image Tyne Tees Break Bumper
1991
Click for larger image blink and you'll miss it...

Click for larger image Tyne Tees Ident
1992
Click for larger image A variation was introduced in 1992...

Click for larger image Tyne Tees Break Bumper
1992
Click for larger image The short matching break bumper...

Click for larger image Tyne Tees Ident
1992
Click for larger image Another variation a few months later... it's getting worse!


Click for larger image Tyne Tees Ident
1993
Click for larger image This ident was introduced in 1992.... a whole new symbol, a disapointting evolution of the classic symbol
 
(Right clip - shorter version)



Click for larger image North East 3
1996
Click for larger image The North East 3 ident was introduced in 1996 and remained in use until 1998.

Click for larger image North East 3 Promo
1996
Click for larger image This is a promo from the North East 3 period

North East 3 Start-Up
1997
The morning's start-up...


Tyne Tees 40 Ident
1999
In 1998 North East 3 name is dropped and Tyne Tees returns. This ident was used to celebrate Tyne Tees' 40th Birthday.

Click for larger image Tyne Tees Television Ident
2000
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Tyne Tees Idents
1999
Tyne Tees ran with the 2nd generic ITV look by introducing the "Hearts" idents in November 1999.
 
Right clip - Another example of the "Hearts" idents.


Click for larger image Tyne Tees Television ITV Ident
2000
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Click for larger image Tyne Tees Ident
2000
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Click for larger image Tyne Tees Ident
2000
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Click for larger image Tyne Tees Ident
2000
Click for larger image This ident was introduced in September 2000. It is only used prior to regional programmes. Programmes from the rest of the ITV network continue to be preceeded by the "Hearts" idents.

Click for larger image Tyne Tees ITV1 Ident
2001
Click for larger image ITV became ITV1 on 11th August 2001. This is an example of the Tyne Tees version.


Tyne Tees ITV1 Ident
2002
On Monday 28th October 2002 a brand new look was introduced for ITV1. All networked programming for the english regions was preceded by the ITV1 network idents. Regional idents were now only used prior to local programming. This is one of the idents for ITV1 Tyne Tees.

Official Website
www.tynetees.tv