Welcome to S4C / Croeso i S4C.
How it all began, 6.00pm on Monday 1st November 1982. The picture contained within the ident would vary. (see below)
S4C Ident - Waterfall
During the late 1980's the WALES4CYMRU idents were dropped in favour of this colourful computer animation.
Church bells are the theme for Christmas 1988
Left clip - Ident, Right clip - Promotion
S4C Weather Ident
The early 1990's saw a more "traditional" ident from S4C, depicting a piece of Welsh slate with colour blue green and red washing over the letters S4C.
1992 / 1993
A couple of S4C promotions here from the early 90s
S4C Dragon Kite Ident
The mid 1990's saw a new set of idents introduced. This time inanimate objects would depict a dragon
This example shows a kite
S4C Scissors Ident
The theme was carried on using further examples of Dragons, here we have a scissors.
S4C had by this time introduced a new ident and a new font
Ident - Dragon Flag
Ident - Fan
Ident - Garlic
S4/C Ident - Assembley
A whole new look was introduced in 2007.
Designed by Proud Creative, live action idents feature the idea based around "the invisible patriotic energy which binds Welsh people together."
S4/C Ident - Pier
tracking shot along a pier...
S4/C Logo & Break Bumper
An animated S4/C logo (left) and break bumper (right clip)
Here's a late 80s clock into the news on S4C
A nice Celtic Cross was the first ident introduced by BBC Cymru to proceed all it's Welsh language programmes broadcast on S4C.
BBC Cymru / BBC Wales
Following the Celtic Cross, BBC Cymru introduced this magnificent Dragon. It was also used as the BBC Cymru Wales letterhead at the time.
Sadly BBC Wales no longer use an ident on S4C.